What term describes the feel of a fabric?

Prepare for the DECA Apparel and Accessories Marketing Exam. Enhance your skills with a variety of questions and detailed explanations. Make sure you're ready to excel on your exam day!

The term that accurately describes the feel of a fabric is referred to as "hand." In the context of textiles, "hand" encompasses the tactile qualities of a fabric, including how it feels against the skin. This encompasses aspects like softness, roughness, smoothness, and overall comfort, which are critical for consumers when assessing clothing and other fabric products.

Understanding the "hand" of the fabric is essential for apparel and accessories marketing, as it can significantly influence purchasing decisions. For instance, a fabric that feels soft and pleasant may be more desirable for clothing than a fabric that is stiff or rough. This characteristic plays a crucial role in customer satisfaction and is often highlighted in product descriptions.

While "texture" may seem similar, it generally refers to the surface structure and visual aspect of the fabric rather than the actual feel of it. "Weight" pertains to the heaviness or lightness of the fabric, which affects the drape and suitability for different garments but does not directly relate to the feel. "Pattern" describes the design or print on the fabric rather than the tactile sensations it provides. Thus, "hand" is the term that best captures the specific concept of how a fabric feels.

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